About TasselTwist
by Clem

I believe accessories shouldn’t just complete an outfit—they should start a conversation.

 

Tasseltwist by Clem began with a feeling: a love for bold statements, unforgettable moments, and that irresistible mix of twist and flair that makes a look truly yours.

 

I was searching for the impossible—a headband that could actually tame my hair while feeling elevated and elegant. Something versatile enough for a boho-chic afternoon yet refined enough for an evening out. Nothing I found would fit the bill. Nothing felt like me. And to top it all off, I kept leaving my earrings at home.

 

So, I decided to create it. It started with a piece of rich velvet and a few dramatic tassels—a design that blurred the line between headband and jewelry. Then came the magic moment: a passerby stopped me and said, “I love your earrings… where could I get them? ”With a smile, I revealed the twist: my new secret weapon. We exchanged phone numbers, I crafted her headband and from that point on, I always carried a few in my big purse.

 

That’s the spirit behind this brand: the double-take, the spark of curiosity, the fun of something unexpected. Every Tasseltwist piece is made to capture that mix of flair, confidence, and playfulness—ready to match your moods, your colors, and your moments.

 

For the woman who wants to tame her hair, but never her style. Welcome.